Psychologie Stravování is a project dedicated to helping women heal their relationship with food in a gentle, sustainable way — not through diets or restriction, but by understanding the emotional and psychological patterns behind eating.

When Tereza approached me, she wasn’t just looking for a new website. She needed a digital space that would feel safe, calm and supportive enough for people to begin a deeply personal journey. Her work lives at the intersection of nutrition, psychology and emotional healing, and the visual identity needed to reflect that balance.

Our goal was to create a website and brand presence that felt trustworthy and professional, while still warm and human. Something that feels like a quiet, reassuring space rather than a loud wellness brand. Soft and feminine, but grounded. Modern, but not cold.

The focus was on building a strong strategic and visual foundation that could grow with the business over time. We defined the brand’s tone, visual direction and structure first, and from there I designed and developed a fully custom website in WordPress that translates those values into a real, functional experience for the user.

The final result is a brand and website that makes people feel seen and supported while clearly positioning Tereza as an expert in her field. It gives Psychologie Stravování a professional, coherent online presence that builds trust, communicates her unique approach, and supports the long-term growth of her work.